Give trust, get accountability
In the last post, Paul Barasi took the recent government move towards ‘Payment by Results’ funding to task. Today we introduce a radical alternative means of achieving funding accountability: Trust!

Kittens: Better than ‘Payment by Results’
‘Payment by Results’ is the UK government’s latest attempt to achieve greater accountability with how public money is spent. Or so they say.
In practice, they’ve decided to apply it only to certain questionable public services, but as Paul pointed out the other week, the Olympics, Trident, and recent wars will not be held to the same standards of ‘we pay you when you have delivered what you said you would.’
David Boyle’s powerful paper against the approach, demonstrates that it poses the very same problems as ‘target-based funding,’ encouraging ‘gaming’ of the system to the detriment of all involved. You lose honesty, you lose learning, and you lose the accountability the whole system was created for.
We’ve long used numbers as a replacement for trust – ‘you said you would do ‘x’ but how can I know you did it?’ By measuring it!
Which is kinda ok for some tasks, but in many others – let’s say you’re trying to measure ‘improved wellbeing’ – there is an infinite number of ways you can fiddle the definitions to make sure your counting ‘succeeds.’
But beyond this, even if the definitions were fixed (presumably by government, but by anyone, really) they would immediately fall afoul of the first rule of complexity: things change. Therefore, as Paul wrote in relation to women feeling safer walking around their council estate in at night, fixed aims – whether as ‘targets’ or ‘results’ – will fail to take into account many of the most important impacts of a project, because they weren’t specifically what the funding was meant to achieve. And thus their value is lost on the funding systems that help enable them.
Learning to trust each other again
So what’s the alternative? You can never sew up all the loopholes and opportunities to ‘game’ a system to someone’s advantage, so let’s go back to the drawing board and give ‘trust’ the opportunity to reclaim the space ‘numbers’ stole from it, way back when…
We don’t usually associate trust and money, but a lot of people have begun experimenting with the combination lately, as the shortcomings of compliance-based accountability are gradually becoming clear. Here are a few anecdotes:
In 2010 I met Paul Story in Edinburgh – an author who had maxed-out his credit card printing 10,000 copies of his novel, Dreamwords: The Honesty Edition. His business model? Give the books to people, in the streets, in bookstores, at events, with a request to a) pay for the book online if they liked it, or b) pass it along to someone they think might enjoy it, asking them to pay for it if they liked it. Two years on he’s just published part two of his series…
Also in 2010, Toronto Star journalist Jim Rankin gave five prepaid credit cards worth $50-$75 to five different homeless people, encouraging them to get what they needed. Two were returned to him, partly used; one was never used or returned; one was stolen; and one was partially used, but never returned. For the people with maybe the most reason to exploit Rankin’s generosity, these seem like pretty good results. Imagine the costs that could be saved by adapting certain elements of organisational homelessness service provision along similar lines?
The other day I discovered Mgnetic Music, who pride themselves on a business model for independent musicians that means not having to “sue your fans to make money from your music!” Their approach? Let people download your music and pay for it if they want to. If they like it, they might pay you. If they don’t pay, you still have a new fan who will likely support and promote you in other ways. If they don’t like it, they won’t pay and wouldn’t have otherwise. Let them make the choice – it’s a lot less hassle for you, as a musician!
Now these are small and far from perfect examples, but our current systems can only pretend to be working by digging their heads deeper into the sands of compliance measures that simply allow abuses to be more thoroughly hidden in endless numbers.
Trust-based funding?
A while back, Paul Barasi, Veena Vasista and I started exploring ‘Trust-based funding.’ While it never got past an initial conversation with a funder and another with a law firm working on public sector commissioning processes, we began to imagine it what it might look like at the different stages of the grant process:
‘What we want to support’ (Guidance)
- Providing very loose definitions, perhaps starting from a ‘these are the things we definitely DO NOT want to fund’ perspective to weed-out those who are absolutely unqualified, without boxing those who might be qualified into terms they don’t fit
‘What you want to achieve’ (Application)
- Jointly-developing means of demonstrating impact, to give funded groups a real sense of ownership over the process and a sense of responsibility to themselves, as well as those funding them
- Not creating any direct relationship between what is stated initially and what is expected later, leaving room for changes and on-the-ground learning, as the most effective projects tend to do, but often have to hide from those funding them
‘What you are delivering’ (Delivery)
- Recognising that funders and recipients are working towards the same goals and must hold each other to account throughout the process, helping create a relationship in which ‘funding’ and ‘delivery’ are seen as two equal parts of a joint-process, where both parties can constructively challenge each other, without retribution
- Trusting people who have been through an appropriate application process to do what they say they will with the money they are given, offering support and connections, rather than oversight and one-way accountability
‘What we have achieved together’ (Evaluation)
- Emphasising the qualitative impact of services, shifting the inclination from ‘box-ticking’ and ‘target-chasing’ by both parties
- Assuming that recipients will spend their money appropriately, and asking them to provide the story of their work in whatever ways they feel best conveys its full breadth
- Weighting valuable, but unexpected/unplanned outcomes on par with predetermined ones
We also added a further stage:
‘How those we support are better prepared for the future’ (Potential)
- Ensuring that at the end of the funding period, recipients are better placed to continue doing good work, viewing the process as developmental, rather than simply about the fixed funding period
Putting it to work
What’s above is barely a skeleton of an approach, but no matter how much work we put into it, someone putting it into practice is going to have to stick their neck out if it is going to get a fair hearing.
Paul, Veena and I have put forward an idea, with a tiny bit of meat on the bones, but now we’d like to turn it over to you.
In this spirit of the guidance stage above, what we DON’T want is simply highlighting the things that could go wrong. These are largely no-brainers. The trust approach accepts that ‘things inevitably go wrong’ in any system, and with that in mind it is not worth perpetually trying to mitigate against them, by dragging down all the honest people to a ‘lowest common denominator’ compliance model.
So here’s the question for you:
What would make the idea we’ve outlined above BETTER than it currently is?
Looking forward to seeing where you might take this…
Tags: accountability, funding, morelikepeople, payment by results, trust